MP Sales Logo
A B C D E F G I K L M N P R S T U V
Up Us

Upselling

In upselling, the advantages of the higher product or service category are to be suggested to the customer by means of plausible arguments and, in particular, by product demonstrations, for example, greater benefits, convenience, etc. From the seller's point of view, there is a risk that upselling will make the buyer lose interest in buying the product, i.e. that he will neither buy the more expensive product nor [...]