{"id":2475,"date":"2021-11-04T10:00:43","date_gmt":"2021-11-04T09:00:43","guid":{"rendered":"https:\/\/mp-sales-consulting.de\/?p=2475"},"modified":"2023-05-04T16:28:26","modified_gmt":"2023-05-04T16:28:26","slug":"our-offer-crm-strategy-workshop","status":"publish","type":"post","link":"https:\/\/www.mp-sales-consulting.de\/en\/unser-angebot-crm-strategieworkshop\/","title":{"rendered":"Our offer for you: CRM strategy workshop"},"content":{"rendered":"<p>In a <a href=\"https:\/\/www.mp-sales-consulting.de\/en\/enzyklopaedie\/crm-strategie\/\" target=\"_blank\" title=\"Explanation The CRM (Customer Relationship Management) strategy refers to a holistic approach that companies take to optimize their customer relationships and thereby achieve sustainable business success. The aim of the customer relationship strategy is to better understand customers, to provide them with individual support, and to establish and maintain long-term customer relationships. Through a targeted focus on the needs and requirements of customers,...\" class=\"encyclopedia\">CRM strategy<\/a>workshop with you, we address your needs and advise as a neutral party on the ideal selection, because many companies are currently facing the challenges of digitizing and automating sales. Often it is difficult for you to find the right solution in today's <a href=\"https:\/\/www.mp-sales-consulting.de\/en\/enzyklopaedie\/crm-system\/\" target=\"_blank\" title=\"What is a CRM system? A CRM system is a software solution for recording and maintaining customer relationships. It provides a central collection point where companies can store information about customers and prospects, track customer interactions, and share important data with colleagues. Optimally, the CRM system provides companies with a 360-degree view of their customers. It is...\" class=\"encyclopedia\">CRM system<\/a> However, it is difficult to select a suitable one.<\/p>\n<h4>Digitalization and automation in sales<\/h4>\n<p>For some time now, many companies have been working intensively on the digitization of business processes. The aim is to make processes leaner, faster, cheaper and as error-free as possible, to adapt flexibly to changing market conditions and to open up new markets and sales channels. In this context, the digitization of sales is increasingly coming into focus. The expansion of sales departments can only meet the increasingly rising sales and profit expectations to a limited extent, which is why new opportunities and ways must be found to meet the expectations for customer acquisition and sales development.<!--more--><\/p>\n<h4>No uniform standard for CRM<\/h4>\n<p>The market for <a href=\"https:\/\/www.mp-sales-consulting.de\/en\/enzyklopaedie\/crm\/\" target=\"_blank\" title=\"Customer relationship management, or CRM for short, refers to a company&#039;s consistent focus on its customers and the systematic design of customer relationship processes. The associated documentation and management of customer relationships is an important component and enables in-depth relationship marketing.\" class=\"encyclopedia\">CRM<\/a>-The range of CRM systems is now very large and confusing. There is no uniform standard that specifies how a CRM system should be designed and which functions it should map. This inevitably leads to the fact that a suitable solution is difficult to identify and so-called CRM navigators, i.e. consultants specialized in CRM systems, are increasingly being commissioned by companies to support them in their search for the optimal system. It is very important that the CRM consultant provides neutral and vendor-independent advice in order to achieve the best possible result for the company.<\/p>\n<h4>Our offer<\/h4>\n<p>MP Sales Consulting supports you in the development of your digitalization strategy for sales. This includes both the CRM strategy, selection of the suitable <a href=\"https:\/\/www.mp-sales-consulting.de\/en\/enzyklopaedie\/plattform\/\" target=\"_blank\" title=\"In IT, a platform is a uniform basis on which various application services or programs or components are made usable.\" class=\"encyclopedia\">Platform<\/a> as well as accompaniment of the <a href=\"https:\/\/www.mp-sales-consulting.de\/en\/enzyklopaedie\/implementierung\/\" target=\"_blank\" title=\"Implementation - also called implementation - means the realization of previously planned strategies, measures, processes or software systems.\" class=\"encyclopedia\">Implementation<\/a> and further development. As a first step, we offer a neutral and vendor-independent CRM strategy workshop. The aim of this workshop is to bring all participants to a fundamentally equal level of knowledge and thus enable them to understand and classify the most important approaches to customer relationship management (CRM).<\/p>\n<p>In our CRM strategy workshop, the most important information, approaches, modules and functions of CRM are taught.<\/p>\n<p>For example, the key questions are:<\/p>\n<ul>\n<li>What goals is the company pursuing with the introduction of CRM? What is to be achieved?<\/li>\n<li>How is CRM successfully introduced in the company?<\/li>\n<li>What are the possibilities of <a href=\"https:\/\/www.mp-sales-consulting.de\/en\/enzyklopaedie\/crm-auswahl\/\" target=\"_blank\" title=\"CRM selection deals with the selection of a suitable software solution for customer relationship management. It is based on the functional and non-functional criteria described in the specifications.\" class=\"encyclopedia\">CRM selection<\/a> exist today?<\/li>\n<li>How does the team assess the current situation itself? What are currently the biggest hurdles\/obstacles\/challenges that stand in the way of introducing a CRM?<\/li>\n<li>What needs to change to support\/enable CRM implementation?<\/li>\n<li>What are the additional consequences for the overall organization, documentation requirements, etc.?<\/li>\n<\/ul>\n<p>Parallel to the respective topics and discussions, the most important findings (e.g. measures, opportunities\/risks, <a href=\"https:\/\/www.mp-sales-consulting.de\/en\/enzyklopaedie\/stakeholder\/\" target=\"_blank\" title=\"German: Anspruchsberechtigter All persons or groups of persons who are directly or indirectly affected by the company&#039;s activities or have a legitimate interest in them are called stakeholders. Stakeholders can also be used synonymously. Examples of stakeholders are managers, employees, suppliers, customers, unions, associations, investors, competitors, etc.\" class=\"encyclopedia\">Stakeholder<\/a>, procedures, etc.) are collected so that a consolidated view of the next necessary steps can be created at the end of the day.<\/p>\n<p>Contact us and arrange a non-binding initial consultation. Here it goes to the <a href=\"https:\/\/outlook.office365.com\/owa\/calendar\/MPSalesConsulting@mp-sales-consulting.de\/bookings\/\">APPOINTMENT<\/a>.<\/p>\n<p>Visit and follow us on <a href=\"https:\/\/www.linkedin.com\/company\/mp-sales-consulting\" rel=\"noopener\">LinkedIn<\/a>, <a href=\"https:\/\/www.facebook.com\/MP-Sales-Consulting-105618421686882\" rel=\"noopener\">Facebook<\/a>, <a href=\"https:\/\/twitter.com\/MPSalesConsult1\" rel=\"noopener\">Twitter<\/a> and <a href=\"https:\/\/instagram.com\/mpsalesconsulting\" rel=\"noopener\">Instagram<\/a>to get the latest information.<\/p>\n<p>Sign up for our newsletter <a href=\"https:\/\/www.mp-sales-consulting.de\/en\/newsletter\/\">\"The MindPaper\"<\/a> and never miss any news again.<\/p>","protected":false},"excerpt":{"rendered":"<p>In einem CRM-Strategieworkshop mit Ihnen gehen wir auf Ihre Bed\u00fcrfnisse ein und beraten als neutrale Partei bei der idealen Auswahl, denn viele Unternehmen stehen aktuell vor den Herausforderungen den Vertrieb zu digitalisieren und zu automatisieren. Oft f\u00e4llt es Ihnen bei der heutigen Vielfalt and CRM-System jedoch schwer ein passendes Auszuw\u00e4hlen. Digitalisierung und Automatisierung im Vertrieb [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":5643,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"image","meta":{"footnotes":""},"categories":[21,23,24],"tags":[17,19,54,62,22,61,63],"class_list":["post-2475","post","type-post","status-publish","format-image","has-post-thumbnail","hentry","category-customer-relationship-management","category-mp-sales-consulting-news","category-sales-management","tag-crm","tag-crm-strategie","tag-customer-experience","tag-customer-management","tag-customer-relationship-management","tag-kundenmanagement","tag-workshop","post_format-post-format-image"],"_links":{"self":[{"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/posts\/2475","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/comments?post=2475"}],"version-history":[{"count":1,"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/posts\/2475\/revisions"}],"predecessor-version":[{"id":5558,"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/posts\/2475\/revisions\/5558"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/media\/5643"}],"wp:attachment":[{"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/media?parent=2475"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/categories?post=2475"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/tags?post=2475"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}