{"id":6545,"date":"2023-11-03T09:18:15","date_gmt":"2023-11-03T09:18:15","guid":{"rendered":"https:\/\/www.mp-sales-consulting.de\/?p=6545"},"modified":"2024-01-17T14:01:00","modified_gmt":"2024-01-17T13:01:00","slug":"success-story-introduction-crm-solution-at-easy-bike-services-5","status":"publish","type":"post","link":"https:\/\/www.mp-sales-consulting.de\/en\/wir-haben-ein-crm-system-eingefuehrt-aber-der-erfolg-bleibt-aus\/","title":{"rendered":"\"We have introduced a CRM system, but success remains elusive....."},"content":{"rendered":"<p data-pm-slice=\"1 1 []\">Today I would like to <a href=\"https:\/\/www.mp-sales-consulting.de\/en\/enzyklopaedie\/crm\/\" target=\"_blank\" title=\"Customer relationship management, or CRM for short, refers to a company&#039;s consistent focus on its customers and the systematic design of customer relationship processes. The associated documentation and management of customer relationships is an important component and enables in-depth relationship marketing.\" class=\"encyclopedia\">CRM<\/a>-share a customer's journey.<!--more--><\/p>\n<p data-pm-slice=\"1 1 []\">The introduction of a <a href=\"https:\/\/www.mp-sales-consulting.de\/en\/enzyklopaedie\/crm-system\/\" target=\"_blank\" title=\"What is a CRM system? A CRM system is a software solution for recording and maintaining customer relationships. It provides a central collection point where companies can store information about customers and prospects, track customer interactions, and share important data with colleagues. Optimally, the CRM system provides companies with a 360-degree view of their customers. It is...\" class=\"encyclopedia\">CRM system<\/a>s with great expectations, but success failed to materialize.<\/p>\n<p data-pm-slice=\"1 1 []\">Its employees were insecure, the data quality was poor and the hoped-for efficiency gains did not materialize.<\/p>\n<p>This led to a lot of frustration for everyone involved and cast doubt on the decision to invest in the new CRM system.<\/p>\n<p>But we have found solutions.<\/p>\n<p>\u2705 We spoke intensively with the teams and took their concerns seriously<\/p>\n<p>\u2705 Training and open communication became the key<\/p>\n<p>\u2705 Employees not only learned about the technology, but also the importance of their data for the company<\/p>\n<p>\u2705 We reviewed the internal processes and established clear guidelines for data maintenance<\/p>\n<p>\u2705 We promoted a culture of trust and cooperation<\/p>\n<p>Today, our customer's CRM system is not just software, but an integral part of the corporate culture.<\/p>\n<p>\ud83d\udce3 The message: A CRM system is only as good as the people who use it and the processes that support it.<\/p>\n<p>Invest in training and create a positive corporate culture.<\/p>\n<p>Success will come if you invest in your employees and processes.<\/p>\n<p>You are interested in a <a href=\"https:\/\/www.mp-sales-consulting.de\/en\/enzyklopaedie\/crm-beratung\/\" target=\"_blank\" title=\"CRM consulting: A comprehensive explanation CRM consulting deals with the strategic planning, implementation and optimization of customer relationship management (CRM) systems in companies. CRM is a holistic approach that aims to strengthen customer loyalty, improve customer satisfaction and optimize business processes by capturing all relevant customer information in a central database and using it efficiently. To...\" class=\"encyclopedia\">CRM Consulting<\/a> interested? Do not hesitate to contact us directly <a href=\"mailto:info@mp-sales-consulting.de\">Contact<\/a> or make an appointment directly for a <a href=\"https:\/\/outlook.office365.com\/owa\/calendar\/MPSalesConsulting@mp-sales-consulting.de\/bookings\/\">Initial consultation<\/a> to book.<\/p>","protected":false},"excerpt":{"rendered":"<p>We experience it time and again and take precautions with our CRM consulting.<\/p>","protected":false},"author":4,"featured_media":6551,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"image","meta":{"footnotes":""},"categories":[14,15,23],"tags":[44,17,18,34],"class_list":["post-6545","post","type-post","status-publish","format-image","has-post-thumbnail","hentry","category-aktuelles","category-blog","category-mp-sales-consulting-news","tag-consulting","tag-crm","tag-crm-beratung","tag-digitalisierung","post_format-post-format-image"],"_links":{"self":[{"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/posts\/6545","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/comments?post=6545"}],"version-history":[{"count":2,"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/posts\/6545\/revisions"}],"predecessor-version":[{"id":6571,"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/posts\/6545\/revisions\/6571"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/media\/6551"}],"wp:attachment":[{"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/media?parent=6545"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/categories?post=6545"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mp-sales-consulting.de\/en\/wp-json\/wp\/v2\/tags?post=6545"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}