"The pipeline looks good, boss!"
"Next month will be strong!"
"Everything under control!"
And then what?
Targets missed again.
According to CSO Insights, only 58% of sales teams achieve their quarterly targets*.
The problem is that without proper data, any forecast is just guesswork.
A study by Salesforce shows the brutal reality:*
➡️ 70% of the CRM-Data is incomplete or outdated
➡️ 47% of the sales forecasts deviate by more than 25%
➡️ Only 32% of the deals in the pipeline are actually closed
Why is that actually the case?
Because Excel lists and gut feeling are not a data strategy.
Your people are not "guessing" maliciously.
They simply have no reliable basis for their assessments.
The solution is not more control.
The solution is transparency.
A system that shows automatically:
✅ Which Leads have real potential
✅ Where deals really stand (not where they should stand)
✅ What is realistically achievable
Then "estimates" become facts.
How reliable are your sales team's forecasts?
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*Sources available on request
[https://www.mp-sales-consulting.de/leistungen-crm consulting/crm-beratung/](https://www.mp-sales-consulting.de/leistungen-crm-beratung/crm-beratung/ "smartCard-inline")
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