Category: Customer Relationship Management

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Whitepaper Select CRM system

Selecting the right CRM system is much more difficult today than it was a few years ago. The increasing networking, blurring of departmental boundaries and dissolution of "silo thinking" ensures a differentiated response also in the area of CRM platforms.

Social CRM for strategic customer dialog

Social CRM gives operational CRM a contemporary design and enables strategic dialog with customers. Successful companies support their customer orientation by expanding operational CRM into social CRM.

Great customer experience with CRM

For a great customer experience with CRM (Customer Relationship Management), the implementation of a corresponding process and system always has far-reaching consequences for your company or organization.

One step ahead of the competition with CRM

Customer relationship management (CRM) is used to digitize and automate sales processes where it is possible and makes sense to do so. Companies can thereby gain a decisive competitive advantage.

CRM is a strategic management issue

Customer Relationship Management (CRM) is a strategic leadership issue. Many companies often focus too much on technology and neglect the leadership culture when it comes to CRM projects. Yet leadership culture is a crucial success factor for the implementation and long-term effectiveness of CRM systems.

Benefit from neutral CRM consulting

With a neutral CRM consulting you profit in several ways. With the help of a professional CRM consulting you participate in extensive experiences from other CRM projects and get an objective view on the topics CRM strategy, CRM selection, CRM implementation and much more.

Customer orientation as the key to customer satisfaction

Customer orientation is the central basis for increasing customer satisfaction. How is customer orientation successfully implemented and anchored in the corporate culture?

Employee retention equals customer retention?

Employee loyalty equals customer loyalty? - How high employee retention can have a positive impact on the CRM strategy.

Developing customer-oriented strategies with MP Sales Consulting

Together with you, we develop customer-oriented strategies and work out your competitive advantages. MP Sales Consulting provides independent and cross-system sales and CRM consulting based on best practices.