Category: Customer Relationship Management

A visionary guiding idea for your CRM project

In today's business world, implementing a customer relationship management (CRM) system is essential for companies. It helps to build and maintain relationships with customers, optimize processes and ultimately increase sales. But before you introduce a CRM system, it is important to define a visionary guiding principle for your CRM project.

Start your CRM with CRM consulting by MP Sales Consulting

We can help you make your CRM bigger and better than it has ever been. MP Sales Consulting provides independent and cross-system CRM consulting based on best practices.

Optimal CRM consulting by MP Sales Consulting

Optimal CRM consulting by MP Sales Consulting leads to the best results. MP Sales Consulting provides independent and cross-system CRM consulting based on best practices.

A missing CRM strategy is a success killer

A missing CRM strategy is a success killer, because the missing balance between strategy and realization, between people and technology, between company and customer often causes CRM projects to fail.

Salesforce - The undisputed CRM market leader

Solution Salesforce Manufacturer Salesforce Homepage of the manufacturer Special feature Salesforce is one of the market leaders in the field of Customer Relationship Management (CRM) and impresses with its wide range of functions, modularity and user-friendliness.

Microsoft Dynamics 365 - The industry giant

Solution Microsoft Dynamics 365 Manufacturer Microsoft Homepage of the manufacturer Special feature Microsoft Dynamics 365 is a platform solution for business applications and is hosted in the Azure cloud. It is a solution that offers much more than a combination of CRM and ERP functionalities. In addition to the CRM solution, Microsoft offers a range of additional apps/modules for all important business areas of a [...]

CRM selection - Making the right decision

CRM selection is determined by several factors. In addition to the CRM vision, these include the objectives, strategy and functional and non-functional criteria. At the beginning, define the goals you are pursuing with the introduction of a suitable system. After all, a CRM system should not be an end in itself, but should optimally support your company's business processes. The next step is to [...]

CRM vision - The beginning of every decision

With a clear CRM vision, you can develop an optimal CRM strategy for your company and your target customers. For more and more companies, the customer is increasingly at the center of their activities. In sales management, this is also referred to as a customer-centric sales strategy. The focus is placed on the customer's needs and the best possible solution for their [...]