How AI is revolutionizing customer relationship management

The future of CRM lies in the combination with AI (Artificial Intelligence)!
Upselling and cross-selling: How companies exploit opportunities with CRM systems

Upselling and cross-selling are often a challenge for companies. How can you use these strategies effectively with CRM systems without annoying your customers or losing them?
Success Story: Introduction of a CRM solution at easy-bike-services

It is with great pleasure that we would like to present our latest Success Story Introduction CRM solution at easy-bike-services in the Newsroom.
Success Story: CRM consulting at Alfred Landecker Foundation

Success Story for CRM Consulting at the Alfred Landecker Foundation describes what makes a successful digitization project.
How you can successfully work with a CRM implementation service provider

In this article, we address the issue of how to select and successfully work with the right CRM implementation partner.
The specifics of the modern CRM Manager

"I ask myself almost every day, am I doing the most important thing I can do right now?" (Mark Zuckerberg)
"Fast fashion has a price. Somebody somewhere has to pay for it."

(by Lucia Schmidt)
The 5 biggest mistakes when evaluating a CRM solution

Die 5 größten Fehler bei der Evaluierung einer CRM-Lösung sollten Sie unbedingt vermeiden. Die Suche nach einer CRM-Lösung ist eine wichtige Entscheidung, die das Wachstum und die Effizienz eines Unternehmens beeinflussen kann. Die richtige Lösung kann Ihnen helfen, Ihre Kundendaten zu verwalten, Ihren Vertrieb zu steigern und Ihre Prozesse zu optimieren. Die falsche Lösung hingegen […]
CRM is a strategic management issue

Customer Relationship Management (CRM) is a strategic leadership issue. Many companies often focus too much on technology and neglect the leadership culture when it comes to CRM projects. Yet leadership culture is a crucial success factor for the implementation and long-term effectiveness of CRM systems.
Benefit from neutral CRM consulting

With a neutral CRM consulting you profit in several ways. With the help of a professional CRM consulting you participate in extensive experiences from other CRM projects and get an objective view on the topics CRM strategy, CRM selection, CRM implementation and much more.